Marketing is the action or business of advertising and selling goods or services.
Voice assistants have been gaining momentum over the past few years. According to Gartner, over 75% of households in the U.S. already own a smart speaker. Parallel with the rise… [read more]
The best way to reach out to your client base is to do what you can to really understand their needs. Analyze the strengths and weaknesses of your business. You… [read more]
As a business owner, you may be offering the best products and services in the market. However, all your efforts can potentially go to waste if people don’t know about… [read more]
Have you ever found yourself listening enthusiastically to an engaging lecturer relate facts, figures, and huge grammar to personal experiences? If yes, that is the effect of good storytelling. Have… [read more]
Back in 1951, Solomon Asch decided to conduct a simple experiment to determine to what extent social pressure impacts people’s decisions and actions. He invited a group of college students… [read more]
You now have a list of things which you require to simply take care . Content is still going to dominate the digital world and also keeping it user-centric to… [read more]
You’ve worked day and night to make your dream a reality. It’s been tough getting your idea into an up-and-running business. And now you feel like taking a break from… [read more]
In this fast-moving world, people are always short on time; it’s a challenge to manage work, family, and learning. Podcasts are here to save the day. It is a treat… [read more]
Customers are the lifeblood of your business, and if you want to see your business prosper, you need to keep this stream flowing. The fact is that half of your… [read more]
The close relationship between content and SEO makes it mandatory for any marketing agency to ensure that they use content marketing alongside SEO in a collaborative manner for maximizing marketing… [read more]
Every business with a solid marketing plan needs to have someone at the helm to keep it running well. Digital marketing is an important tool when it comes to reaching… [read more]
Email is an incredibly powerful tool when used correctly, but it’s important that each email fits its place in the customer journey and responds to your readers’ needs. Providing relevant… [read more]
In recent times, social media has been a buzz. People come to interact, exchange ideas, and to meet new people over the internet only. This is not the only thing… [read more]
What is Link Building? We often hear the term ‘link building’, especially when we are in the field of SEO (search engine optimization). Link building means getting external links to your… [read more]
When it comes to social media, the difference between “being present” and “having a presence” is indeed a measurable one. For brands that are stuck with the former, existing on… [read more]
Facebook remains a king among social networks. It serves as your second homepage. This is where your customers will go when they want to learn more about your business or… [read more]