Business and technology shouldn't be difficult


Marketing is the action or business of advertising and selling goods or services.

The disruptive impacts of artificial intelligence on businesses

Published by Atul Kumar Pandey on November 15, 2022.
Artificial Intelligence (AI)

The emergence of AI has been a game changer for several successful organizations, such as JFrog. Many of today’s most innovative firms began their online strategies around the year 2000. Other enterprises did not follow in its footsteps. Because some people believed that the Internet would be deemed obsolete in 1996, a lot of firms […]

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6 hidden SEO mistakes that can ruin your marketing strategy

Published by Atul Kumar Pandey on November 12, 2022.
A man using search engine on mobile

In this day and age SEO makes one of the most important cornerstones of the digital market arena. This shouldn’t come off as a surprise keeping in mind that approximately 93% of all online experiences start with a search engine. Out of all these people looking for something, only 0.63% clicks on something from the […]

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Marketing your startup on a shoestring budget

Published by Atul Kumar Pandey on November 2, 2022.

As anyone who has started out in business will testify, there’s no such thing as “build it and they will come”. On the contrary, it takes immense effort to attract customers to your business. The term “marketing strategy” might sound very corporate and perhaps too big for the typical small business but trust us, it’s […]

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Link building resources that will increase your search rankings

Published by Atul Kumar Pandey on October 3, 2022.

Link building is an integral part of SERP. Here are the best link-building resources to increase your search ranking.

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How to improve your eCommerce sales in 2023?

Published by Atul Kumar Pandey on September 15, 2022.
Online shopping

eCommerce has been occupying a growing chunk of retail sales worldwide. Over the last two years, eCommerce sales have grown more than 25% and this trend will become even more evident in the upcoming years. But since the importance of eCommerce is evident to most business owners, the competition has gotten very stiff as well. […]

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How to create better content than your competitors?

Published by Elvira Huang on August 27, 2022.
Content creation

Were you aware that according to research data, 56% of marketers who leverage blogging state that it’s an effective strategy? Additionally, 10% claim it accrues them their biggest return on investment. If you want more traffic to your site, you’ll need to ensure you create better content than your competitors. Yet, creating content worthy of […]

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How to make your business administration work easier?

Published by Atul Kumar Pandey on August 26, 2022.

Becoming an entrepreneur is a big decision that requires a lot of planning. When you start your own business, you have to come up with a profitable idea and plan everything from funding to marketing and accounting. While running your own company can be extremely rewarding, it’s also challenging, requiring long hours and plenty of […]

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How to find and target your audience for SEO?

Published by Atul Kumar Pandey on August 5, 2022.

These days, SEO is without any doubt one of the most prominent, effective, and productive marketing channels in existence. It really comes off as a surprise then that a countless number of people using this lucrative channel simply overlook the fact that, once we pass put aside technical terms and keywords, SEO is just as […]

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How to build a more effective lead generation process?

Published by Atul Kumar Pandey on July 12, 2022.
Cash inside a tiny shopping cart

Generating leads is essential to the success of any business, whether it’s a new startup or an established company. Your business must keep generating new leads for it to keep growing. Generating leads can be complex and time-consuming, but it doesn’t have to be. Often, many business organizations fail in their lead generation because they […]

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5 ways to rank higher on YouTube using SEO

Published by Atul Kumar Pandey on June 16, 2022.

In order to thrive with your business or projects, you have to establish a solid digital presence. More and more marketers are realizing that successful advertising should not just come from a pure volume of published texts or articles. There are a few new platforms that have stepped into the marketing arena, with many amazing […]

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