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Marketing is the action or business of advertising and selling goods or services.

Skills to run a business successfully

Published by Sahil Sachdeva on January 29, 2022.
Business skills

Do you want to run your business successfully? Of course, yes! Everyone wants to invest in the business and want to see the best output. Definitely, you are in the same line! You came here to know the ways to keep your business forward. To grow your business successfully, you must know the important skills. […]

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How to build a legal firm marketing strategy?

Published by Atul Kumar Pandey on December 20, 2021.
Legal firm

Your legal firm’s marketing strategy can make or break its success. With a robust marketing strategy, you can haul in more clients, create a positive impression in the industry, and save resources — ingredients that are essential to the long-term success of your legal firm. Since marketing strategies for legal firms are often complex, you […]

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Categorized in Business, Marketing and tagged in , , .

Best content marketing tips for business owners

Published by Atul Kumar Pandey on November 29, 2021.
Content marketing

As we are going forward in decades, traditional marketing strategies are getting of minor importance, and day by day, business owners enthusiastically follow the trendy plans in the market. And as it is evident, digital marketing talks in the online world. It rarely happens that you find individuals that haven’t heard about content marketing at […]

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Tips to market your business

Published by Atul Kumar Pandey on November 11, 2021.
Online marketing

When you run a business it is important that you are always looking for ways that it can grow. Complacency can be one of the biggest causes for businesses to either fair or stagnate, not progressing any further with their reach, sales, and profits. One of the main ways that you can grow your business […]

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Categorized in Business and tagged in , , .

Is your social media marketing ignoring a key demographic?

Published by Atul Kumar Pandey on October 10, 2021.

A significant percentage of marketing campaigns have a tendency to focus on the younger and middle-aged markets, judging by the advertisements across different channels. Yet, businesses have good reason to reach out to seniors as well. Seniors constitute a significant and growing percentage of the population, and they have significant spending power because of retirement […]

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7 ways to increase your retail sales

Published by Atul Kumar Pandey on July 15, 2021.
Retail sales

As we make our way out of the COVID-19 pandemic, consumers are ready to spend, both online and inside your store. In-store shopping is still a considerable part of any retailer’s business, and getting that foot traffic in the door to engage with your products and services is key to building shopper loyalty. Here are […]

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Categorized in Business and tagged in , , , .

Why is email marketing important for you?

Published by Atul Kumar Pandey on June 30, 2021.
Email marketing

There could be advantages and disadvantages of email marketing, but you cannot ignore the fact that email marketing is still one of the most effective ways of reaching out to your customer whatever your business may be. More than 2.5 billion people use email as a way of communication, this is growing daily. The question […]

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7 data-driven media planning strategies for your business

Published by Atul Kumar Pandey on June 8, 2021.
Media planning

For a marketing strategy to be successful, it has to be based on data-driven media plans. This means that the plans you wish to incorporate as strategies for your business are founded on strong information and data. It’s not just enough to have random strategies, and then hope that these will work without putting in […]

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5 expenses your business needs to spend in order to compete

Published by Eleanor Hecks on May 14, 2021.

Every business owner has their own story, and their own strengths and weaknesses — but one thing that most successful business owners have in common is they’re good with money. These business owners know both how to reduce spending, but also what spending is essential. Some expenses are close to non-negotiables, and you can’t ignore […]

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Categorized in Business and tagged in , , , , , .

Actionable ways to make an eCommerce store cost-effective

Published by Atul Kumar Pandey on May 13, 2021.

Working for yourself and running your own business can be exceptionally rewarding. You get to choose your own hours, follow your passions and potentially earn big and make a success of your dream. However, when you’re working in the realm of e-commerce, there are some steady costs you’ll need to keep in mind, and they […]

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