Author: Raul Harman

  • 5 onboarding strategies for new employees to ensure compliance and success

    5 onboarding strategies for new employees to ensure compliance and success

    Proper employee onboarding is not only important for the success of your teams and your company as a whole, but it’s also crucial for ensuring compliance across the board. While many talk about how you can effectively onboard newcomers by training them to do their jobs or settle into their team, you should also focus […]

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  • Most useful tactics to acquire and retain your ecommerce customers

    Most useful tactics to acquire and retain your ecommerce customers

    Many experienced eCommerce professionals will tell you that customer retention is the key to long-term success in the increasingly-competitive eCommerce industry, and they would be right. However, customer retention is but one part of the eCommerce success model, and the other is customer acquisition. Even though acquisition can be way more expensive than retention, you […]

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  • 5 ways outsourcing your call center can help your company thrive

    5 ways outsourcing your call center can help your company thrive

    Nowadays, you can’t have a successful business if you’re not constantly communicating with your customers and your online audience by a convenient mode of communication i.e., call. It doesn’t really matter if you’re running a beloved local shop or a global enterprise, the reality is that you need to have a strong communication strategy in […]

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  • How to Create Relevant and Engaging SEO Reports?

    How to Create Relevant and Engaging SEO Reports?

    What separates a perfect SEO report for a low-quality one? Low-quality SEO reports are complex and packed with technical jargon. They include way too many KPIs and metrics and do not explain them to a client. Just because you are tracking clients’ SEO performance via multiple tools, copy-pasting a bunch of stats to Excel, and […]

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  • Actionable Ways to Start a Successful Career in IT

    Actionable Ways to Start a Successful Career in IT

    The IT industry is on the rise across the globe, and unsurprisingly so, as the digital and technological revolutions have sparked innovation across the business sector and created an opportune environment for the new generation of job-seekers. Concretely, the IT industry has created a whole spectrum of lucrative career opportunities that range from software to […]

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  • Choosing the Right Cloud Services and Technology for Your Startup

    Choosing the Right Cloud Services and Technology for Your Startup

    Cloud computing became very popular over the years. Nowadays, a lot of businesses of all sizes leverage this innovative technology in one way or another. The fact that various services that can aid businesses are available over the Internet is beneficial, indeed. When it comes to startup businesses, they stand to gain a lot from […]

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  • 5 natural language SEO strategies to gain a competitive advantage

    5 natural language SEO strategies to gain a competitive advantage

    Voice assistants have been gaining momentum over the past few years. According to Gartner, over 75% of households in the U.S. already own a smart speaker. Parallel with the rise of voice-enabled technologies, the number of voice searchers is also growing. By the end of 2020, over half of online searches will be based on […]

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  • The Ultimate Guide to Get Results with Social Proof Marketing

    The Ultimate Guide to Get Results with Social Proof Marketing

    Back in 1951, Solomon Asch decided to conduct a simple experiment to determine to what extent social pressure impacts people’s decisions and actions. He invited a group of college students to participate in a line judgment test. They were shown three lines in the right picture and a single line in the lift picture. Their […]

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  • How to create a digital strategy for international expansion?

    How to create a digital strategy for international expansion?

    To run a successful business venture within your borders is a cumbersome challenge, but to expand into international markets and establish your brand as a worthy competitor in a foreign country is a different beast altogether. Not only is this a grand financial investment, but it also brings numerous other challenges to the table, such […]

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  • The Secrets of B2B Leads Generation in 2020

    The Secrets of B2B Leads Generation in 2020

    Customers are the lifeblood of your business, and if you want to see your business prosper, you need to keep this stream flowing. The fact is that half of your customers will churn in the next five years, no matter how hard you try to keep them. If you want a steady growth rate for […]

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  • 5 Cost-Effective Tips for Explosive Startup Growth

    5 Cost-Effective Tips for Explosive Startup Growth

    It’s a competitive business world out there, and even though we are living in an entrepreneurial age with lucrative opportunities aplenty, there is no denying that only a small percentage of all startups will make it past their first year. Simply put, the modern customer is very picky when it comes to putting their trust […]

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  • Secrets to Building a Social Media Content Strategy Like a Pro

    Secrets to Building a Social Media Content Strategy Like a Pro

    When it comes to social media, the difference between “being present” and “having a presence” is indeed a measurable one. For brands that are stuck with the former, existing on social platforms has few benefits that are leading to any meaningful changes in their business growth. As for the brands that are lucky enough to […]

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