Marketing

Marketing is like trying to impress your crush: you dress up your product in the fanciest outfit and hope it says the right things to make them fall in love (or at least buy it). Business thrive when marketing is top-notch; read innovative marketing tactics used by experts.

  • Marketing on a small budget

    Marketing on a small budget

    When your business budget is tight, one of the first areas you tend to look at is your marketing expenses. For most of the companies marketing expenses can be 10 to 20% of the budget.…

  • What is eCommerce marketing?

    What is eCommerce marketing?

    Online store marketing or eCommerce marketing is a set of measures aimed at increasing sales (and, accordingly, profit) of an online store. As it becomes clear from the name, the specifics of marketing in the…

  • It’s Time to Focus on Digital Marketing

    It’s Time to Focus on Digital Marketing

    When you run a small business, it can be tempting to focus on traditional and print marketing. This is because this is the kind of marketing that many of us have been exposed to while…

  • Seven effective marketing strategies for your online business

    Seven effective marketing strategies for your online business

    As a business owner, you may be offering the best products and services in the market. However, all your efforts can potentially go to waste if people don’t know about your business. A strong online…

  • The Ultimate Guide to Get Results with Social Proof Marketing

    The Ultimate Guide to Get Results with Social Proof Marketing

    Back in 1951, Solomon Asch decided to conduct a simple experiment to determine to what extent social pressure impacts people’s decisions and actions. He invited a group of college students to participate in a line…

  • How Digital Marketing Will Lead to Online Success in 2020

    How Digital Marketing Will Lead to Online Success in 2020

    You now have a list of things which you require to simply take care . Content is still going to dominate the digital world and also keeping it user-centric to simply help your audience will…

  • Boost Your Content Marketing ROI by Using These Time-Tested Strategies

    Boost Your Content Marketing ROI by Using These Time-Tested Strategies

    The close relationship between content and SEO makes it mandatory for any marketing agency to ensure that they use content marketing alongside SEO in a collaborative manner for maximizing marketing gains. That is known to…

  • How Do You Manage Marketing?

    How Do You Manage Marketing?

    Every business with a solid marketing plan needs to have someone at the helm to keep it running well. Digital marketing is an important tool when it comes to reaching your customers and it has…

  • How to Align Your Email Marketing with the Customer Journey?

    How to Align Your Email Marketing with the Customer Journey?

    Email is an incredibly powerful tool when used correctly, but it’s important that each email fits its place in the customer journey and responds to your readers’ needs. Providing relevant messaging is one of the…

  • Effective Social Media Marketing Ideas to Attract a New Target Audience

    Effective Social Media Marketing Ideas to Attract a New Target Audience

    In recent times, social media has been a buzz. People come to interact, exchange ideas, and to meet new people over the internet only. This is not the only thing that could be done on…

  • Tips for Creating a Marketing Dashboard

    Tips for Creating a Marketing Dashboard

    Whether you’re building a marketing dashboard for your own company, or you’re creating a marketing dashboard for your clients, it can be overwhelming to know where to start. There are so many metrics to consider,…

  • 5 Things to Know Before Launching an Influencer Marketing Campaign

    5 Things to Know Before Launching an Influencer Marketing Campaign

    Influencer marketing is not something new – big brands are implementing it into their marketing strategies and enjoying benefits. This helps to successfully expand the reach and boost brand visibility. It’s not something you would…