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Big Data for Social Good: Driving Positive Change Through Analytics
In the digital age, data is more than just numbers—it’s a powerful tool for creating meaningful impact. Big Data for Social Good is an emerging field that leverages large-scale data and advanced analytics to address…
Atul Kumar Pandey -

Why work from home is changing the way we live?
In recent years, the concept of remote work has evolved from a convenient universal option to a transformative force that transformed the way we live and work. The shift toward working from home (WFH) has…
Atul Kumar Pandey -

What does Gen Z want most?
Find out what Gen Z wants most and how businesses can cater to their needs in order to gain their trust and loyalty. Explore the key desires and aspirations of Gen Z in this informative…
Atul Kumar Pandey -

What does leadership look like in the realm of corporate ESG?
As the world becomes more socially conscious, corporate social responsibility is taking center stage. Companies are now expected to not just make profits but also play a vital role in promoting environmental sustainability, social justice,…
Atul Kumar Pandey -

Is your social media marketing ignoring a key demographic?
A significant percentage of marketing campaigns have a tendency to focus on the younger and middle-aged markets, judging by the advertisements across different channels. Yet, businesses have good reason to reach out to seniors as…
Atul Kumar Pandey -

The connection between social media and sports fans engagement
In an age of social media engagement, it’s easy to forget the importance of relationships between sports fans and teams. After all, who wants to spend time on social networks or signing up for fan…
Atul Kumar Pandey -

Social media marketing ideas you are not using
Social platforms are not a novelty in the digital marketing universe, but they keep evolving and creating new opportunities for brand promotion. It’s not a surprise given the fact that networks such as Facebook and…
Atul Kumar Pandey -

How can you use Instagram’s IGTV for successful marketing?
Four months ago, Instagram released its newest app that is now threatening to eat up the competition. It was a feature as competent as Instagram Stories in its own right. When Instagram TV came into…
Atul Kumar Pandey -

6 Biggest Problems With Social Media
The social media revolution we faced several years ago made it easier than ever before to stay in touch with friends and family. In just a blink of seconds we can connect and interact with…
Atul Kumar Pandey -

Experts say ‘social media marketing is important for business’
Do you know that social media marketing is growing every day? Do you know how social media marketing influencing the online presence as well as business online? Social media marketing has a 100 percent higher…
Atul Kumar Pandey -

Why Twitter is in loss? Where did it all go wrong?
In this fast moving world, social networking site Twitter can be considered as a mature player; after all, it has been in the industry for more than 10 years (Twitter was founded on 21st March…
Atul Kumar Pandey -

How to Find the Time for Social Media Marketing
With everything else required you to need to get moving and get going your business prospects, finding time for social media marketing may be difficult. You know it has to be done, but utilizing the…
Atul Kumar Pandey