Customer acquisition is one of the most effective and essential growth levers. It increases brand awareness, sales, and referrals and helps you retain your current customer base. But it can… [read more]
To grow your business, you need to attract new customers, which may be difficult, time-consuming, and costly. What you should do is to use effective strategies for retaining your present… [read more]
Regardless of the company size and turnover, all you need is to shorten the customer waiting time who is expecting to get served quickly. As a business owner, you don’t… [read more]
A customer success strategy is essential to the long-term viability of any business. This article will outline some of the key factors that should be considered when designing a customer… [read more]
Customer satisfaction is the aim of every business to maximize profits given the fierce competition in the market. Furthermore, customers’ knowledge and awareness have expanded tremendously recently, and so they… [read more]
Leads, prospects, and customers of today move from device to device and from one digital channel to another when interacting with the brands they follow. Americans use, on average, 4.3… [read more]
Many experienced eCommerce professionals will tell you that customer retention is the key to long-term success in the increasingly-competitive eCommerce industry, and they would be right. However, customer retention is… [read more]
Reward schemes have become a staple of marketing in the never-ending quest to secure customer loyalty. From having a card stamped when you buy coffee to get points when you… [read more]
Running a successful business isn’t just about sales rates and acquiring new customers. It is also about respecting your customers, listening to their feedback or suggestions, answering their complaints, and… [read more]
Discovering that a competitive business is offering the same service as you can be disheartening. What if they take all your customers? What if you’re unable to drive the sales… [read more]
Like many aspects of running a successful business, lead generation is an area that leaves a lot of people scratching their heads. Knowing where to look for potential customers a… [read more]
Running a business is a nuanced, intricate process. It involves hundreds of moving pieces, some of which are entirely dependent on your internal operations and how well you structure your… [read more]
There’s a whole lot of difference between how brick and mortar and online stores reflect upon potential customers. With the former, trust-building is a relatively easy process. With the latter,… [read more]