Marketing

Marketing is the action or business of promoting and selling products or services, including market research and advertising.

How a web hosting choice can affect SEO?

Image of web servers connected to the high speed fiber networks.

Wondering how a web hosting choice can affect SEO in a very long way? Wonder no more! Know all about the SEO affecting hosting factors in full detail and improve your SEO ranks with our tips and tricks.

How to create “POWERFUL” backlinks?

Link Building

Whether you are a beginner or experienced in link building, you’ll find something new and interesting today. So let’s start with the small introduction. What is link building? Link building is the process of getting links from other websites to yours. Links are called “Backlinks” or “Hyperlinks”. Actually, links are used for navigating the different […]

Marketing on a small budget

Marketing on a Small Budget

When your business budget is tight, one of the first areas you tend to look at is your marketing expenses. For most of the companies marketing expenses can be 10 to 20% of the budget. Although this can be an easy area to use to reduce your overall business costs, it’s important to make sure […]

How to learn SEO at home?

SEO

If you are running a business online, then it is evident that you will love to find your website on the front page of every search engine including Google, Bing, or Yahoo. And if you want to get your website on the first page of search results, you need to have the best internal knowledge […]

What is eCommerce marketing?

eCommerce Marketing

Online store marketing or eCommerce marketing is a set of measures aimed at increasing sales (and, accordingly, profit) of an online store. As it becomes clear from the name, the specifics of marketing in the case of an online store is that the entire complex of measures is carried out on the Internet, which imposes […]

It’s Time to Focus on Digital Marketing

Digital Marketing

When you run a small business, it can be tempting to focus on traditional and print marketing. This is because this is the kind of marketing that many of us have been exposed to while growing up. We may have long dreamed of seeing our company advertise on the television, seeing billboards with our branded […]

How to Create Relevant and Engaging SEO Reports?

SEO Report

What separates a perfect SEO report for a low-quality one? Low-quality SEO reports are complex and packed with technical jargon. They include way too many KPIs and metrics and do not explain them to a client. Just because you are tracking clients’ SEO performance via multiple tools, copy-pasting a bunch of stats to Excel, and […]

5 natural language SEO strategies to gain a competitive advantage

Natural Language

Voice assistants have been gaining momentum over the past few years. According to Gartner, over 75% of households in the U.S. already own a smart speaker. Parallel with the rise of voice-enabled technologies, the number of voice searchers is also growing. By the end of 2020, over half of online searches will be based on […]

Seven effective marketing strategies for your online business

Marketing Strategies

As a business owner, you may be offering the best products and services in the market. However, all your efforts can potentially go to waste if people don’t know about your business. A strong online presence is essential to any business’s success in this day and age. It is something that cannot be overlooked that’s […]

The Ultimate Guide to Get Results with Social Proof Marketing

Social Proof Marketing

Back in 1951, Solomon Asch decided to conduct a simple experiment to determine to what extent social pressure impacts people’s decisions and actions. He invited a group of college students to participate in a line judgment test. They were shown three lines in the right picture and a single line in the lift picture. Their […]